customer service

Ways to Collect Customer Feedback

Customer feedback is one of the most useful tools for a brand to improve areas of dissatisfaction if there are any. Not only that, it can help you get to know your audience better and you can see what your brand is doing right too. It can strengthen your brand reputation as one who cares about its audience and sees them as more than just a paycheck. Here are a few of our top choices for collecting customer feedback.

1.     Surveys with incentives: these are a great tool and entice people to take them to receive something in return for their time.  

The Importance of Customer Service

“Welcome to Good Burger. Home of the Good Burger. Can I take your order?” If you’re close to our age, then you remember this Nickelodeon special from the 90’s with Kenan and Kel. A comedic show about two friends who work at a burger joint that serve up terrible service on the side with their burgers. I think those of us who have worked in the service industry at some point in our lives are sometimes overly critical of service standards. That being said though, 96% of people say they leave a brand because of bad customer service (Tidio Research).