Let’s face it, it’s the ad industry. This happens often and it’s somewhat of a norm in our field. It was interesting to me, as I come from a production background in T.V., how similar the two industries are in this way. It’s extremely important to be able to shift and be flexible when working on creative projects. Projects are naturally dynamic. Although the chances are low, things may go wrong somewhere. It is the nature of the beast. So, how does one cope with this style of creative project management in advertising? Here are some things we’ve learned over the years.
Stand Out Advertising: How to Embrace Your Uniqueness
Trends come and go but good advertising lasts forever. We read a great article yesterday on the benefits of standing out from the crowd in the ad business or any business. We couldn’t agree more that it’s easy to go with the flow and just be like everyone else. The hard thing to do is be different and creativity should be wary of consensus. So, as humans how do we step into our uniqueness and let that shine through in a world that attempts to stifle it? Here are some steps you can take to embrace your one-of-a-kind self.
Feel Good Friday: Creative Thinking Skills
Creativity is an interesting and somewhat uncharted topic. Where does it come from exactly? Are we born with our creative skills or can we learn them? Last week we wrote a little about the different types of creativity, so now let’s dive into some of the skills that creative thinkers’ user to problem solve. Creative thinking is defined as coming up with innovative, unique solutions to problems but what are some of the ways that creative thinkers can discover these answers.
NFT’s…What’s the Big Deal?!
Non-fungible tokens. What are they? Why are they important? Everyone everywhere seems to be slightly confused on what these are exactly. We recently wrote a blog on the metaverse and what it is so now we want to dive into this topic of NFT’s a little deeper.
