ChatGTP is one of the hottest topics right but what is it? It’s a conversational artificial intelligence chat bot. this is a natural language processing tool that uses the internet to answer search questions, compose emails, write blogs in a conversational style. Let’s talk about some of the pros and cons of this system.
PROS
1. Speed up drafts of emails, blogs, product descriptions and code
2. Can help humans with inspiration for topics
3. Sources information from the web faster and more in depth than humans
4. Automate mundane tasks like data entry
CONS
Can be inaccurate and/or outdated information
All ChatGTP data is from 2021
Tries to understand user intent but may not provide the correct answers on more complex topics
Plagiarism
ChatGTP can provide every convenience but does come with its disadvantages. I think one of the biggest thing people are worried about are these AI systems taking over jobs. As for now, there’s no chance that this could happen with this AI technology due to the flaws it still clearly has. For our industry, we like to see this as an extra tool to assist current teams in advertising and marketing to help streamline their process. ChatGTP can be seen as an addition to and not as a threat.
